Taken into consideration that Indo Dutch Joint Venture Consultancy is appointed as the exclusive representative of VanDerHeijden Steelyachts in India and The United Arab Emirates, it was necessary to do a thorough research of these markets. In the past year, it has been investigated which way was the best to develop the before mentioned markets and how to profile oneself as a foreign company. As a result of this, it was decided to establish a sales organization in this region for the Dutch yacht and marine equipment industry.


In India as well as in the Gulf countries the economic development is booming. India is a country with more than 1 billion people and an economic growth at an average of 8 to 9 percent per year. Of course we know India from the poverty which we are being informed about through the media. About 2/3 of the population works at the land and lives from $ 1 to $ 3 a day. That means that there are about 350 million people who have more and more money to spend. Specially the middle class of the population is growing and the upper-class which arises wants to show that they have money to spend. More and more expensive cars and apartments are sold nowadays. Expensive and luxury yachts now draw their attention. In 2007 more than 100 yachts were sold in Mumbai and in Goa and Gujarat we find yards for the production of yachts. Here are the chances for the yards and suppliers of marine equipment for the ship building industry, which are able to deliver the top quality for which The Netherlands is known in the world.

Both regions, India as well as the UAE, have a totally different background. Specially in legal respect there are differences in both countries concerning the incorporation of a company. In India you need 2 partners, with at least 1 Indian partner. The Indian partner will participate with a minimum of 1 % of the shares. However a problem can be that it takes years to terminate the company if required. It was investigated that a sales office in the UAE would have the biggest chances with Dubai as place of business and next to that a liaison office in Goa / India.

For this, the UAE has the following possibilities :

In a tax free zone :

This facilitates of course tax freedom, but has as disadvantage that these areas are situated outside Dubai city and not in the direction of marina’s. The customers we want to approach will not take pains to have a meeting there. For the citizens of the UAE, these areas are foreign countries.

In Dubai itself :

In that case the foreign partner will have to establish a company together with an Arab partner, who than will act as sponsor and obtains 51% of the shares as sweat equity. This partner receives an agreed amount in advance per year as sponsorship. His participation in this process will be to open the doors to his network in the market.

We have chosen for the second option It has been decided to cooperate in the future with Khamas Group of companies.

Khamas family started his business activity in 1870. In the earlier 1900 was founded Khamas Group of Companies and through the decades the group diversified the activities in different field of business.


Today Khamas Group of Companies under the strategy and vision of the Chairman Mr. Yousuf Bu Khamas and his Son Mr. Salah Bu Khamas, act as one of the principle and reliable middle-high families group in the Emirates and G.C.C. Market with different direct owned and sister companies. With a turnover of more than 1.5 billion US$, 5.000 employee, 200 directly or indirectly owned companies, offices in all the Gulf Countries and a growth in the last 10 year between the 20 and 30% annually, Khamas
Group of Companies is considered within this area a reliable Partner for each kind of business. The activities of Khamas Group spread its activity to several business fields as: Engineering, Construction, Real Estate, Industrial Installation and Turn-key plant, Building Materials, Electro-Mechanicals, Industry and residential furniture, Hotel turnkey supplying and Management, Office Equipments, Tourism, Foodstuff.

They are interested to establish, in a cooperation with Indo Dutch Joint Venture Consultancy, a company in Dubai with the aim the marketing and sales in the UAE and India of Dutch made yachts and marine equipment for the shipbuilding Industry. The quality wise eminent production and reliability of Dutch companies in shipbuilding is a guarantee for the huge sales chances in both regions.

A pre calculation of the initial expenses and monthly costs of these 2 offices shows that the before described set up is feasible as from a minimum participation of 6 yards and/or subcontractors, which are interested to appoint Indo Dutch Joint Venture Consultancy as their exclusive representative and take part in the fixed monthly costs of the company.